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The Essentials Clothing Craze: Why Everyone’s Talking About Fear of God’s Minimalist Magic

Marcello by Marcello
August 24, 2025
in Fashion
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Essentials Clothing
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If you’ve scrolled through Instagram, TikTok, or even popped into your local high street recently, chances are you’ve spotted those clean, neutral-toned fits stamped with the word “Essentials.” Whether on oversized hoodies, joggers, or even socks, Essentials Clothing by Fear of God has officially moved from cult favourite to global streetwear staple. And it’s not just hypebeasts buying in—it’s become a wardrobe go-to for everyone from A-listers to Gen Z trendsetters.

Let’s break down why Essentials has become the uniform of modern cool, how it’s styled around the world, and why it’s way more than just another logo hoodie.

Table of Contents

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    • Minimalist Fashion 101: Starting with Essentials
    • The Essentials Hoodie: How the UK Is Styling This Streetwear Icon
  • What Exactly Is Essentials Clothing?
  • Celebrities Who Can’t Stop Wearing It
  • Essentials Around the World: A Global Streetwear Movement
  • Gen Z’s Obsession with Essentials
  • The Gender-Neutral Revolution
  • How to Style Essentials Without Looking Basic
  • Why Essentials Works Beyond Streetwear
  • The Cultural Impact: Normcore Meets Luxury
  • Final Word: Essentials Is Essential

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What Exactly Is Essentials Clothing?

Created by Jerry Lorenzo under his fashion label Fear of God, the Essentials line is like the younger, more accessible sibling of the main brand. Think of it as high-fashion minimalism with a laid-back, streetwear twist. The idea? Luxury basics—hoodies, tees, sweatpants, and outerwear—crafted in muted tones, relaxed silhouettes, and always dripping with that effortlessly cool vibe.

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The best part? It’s gender-neutral, meaning it works across all bodies and personal styles. Essentials isn’t trying to reinvent the wheel; it’s making the wheel smoother, sleeker, and way more Instagrammable.

Celebrities Who Can’t Stop Wearing It

If you’re wondering why Essentials blew up so fast, look no further than the celebrity seal of approval. Stars have been spotted rocking it on casual coffee runs, airport fits, and even red-carpet afterparties.

  • Justin Bieber is basically the poster boy for Essentials, frequently pairing oversized hoodies with baggy sweatpants and sneakers.
  • Kendall Jenner has been snapped in cropped Essentials hoodies, proving it works just as well for sleek off-duty model style.
  • Gigi Hadid loves an oversized Essentials jumper thrown over cycling shorts.
  • Rappers like Future and Kanye West (yes, even Ye has been seen repping it) lean into the brand’s muted colour palette for monochrome street-style looks.

When the A-list makes sweatshirts look this chic, the rest of us take notes.

Essentials Around the World: A Global Streetwear Movement

One of the coolest things about Essentials is how it’s worn differently depending on where you are.

  • In London, you’ll spot it layered with trench coats and chunky trainers, blending into the city’s high-low fashion mix.
  • In Tokyo, street-style kids often pair oversized Essentials hoodies with wide-leg trousers and statement sneakers for a more fashion-forward silhouette.
  • In LA, it’s all about athleisure—hoodies with shorts, sliders, and iced matcha in hand.
  • In Paris, it’s not unusual to see Essentials sweats dressed up with tailored coats and luxury accessories, turning casualwear into something chic and elevated.
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The brand’s stripped-back aesthetic makes it endlessly adaptable, fitting seamlessly into different cultural wardrobes.

Gen Z’s Obsession with Essentials

Gen Z’s fashion mantra? Comfort meets cool. And Essentials ticks both boxes effortlessly.

This generation has grown up rejecting the old rules of fashion—why choose between stylish or comfortable when you can have both? Essentials offers exactly that: relaxed fits, neutral tones that mix with anything, and the kind of logo that’s recognisable but not screaming for attention.

Plus, with its gender-neutral approach, Essentials feels inclusive—something Gen Z demands from brands. Clothing isn’t about “men’s” or “women’s” anymore; it’s about what feels good and looks good on you. Essentials nails that middle ground.

The Gender-Neutral Revolution

Gone are the days when oversized hoodies were labelled “boyfriend fit” and women had to raid men’s sections for comfy sweats. Essentials is deliberately designed to be unisex, which means sizing and cuts are roomy, drapey, and forgiving in the best way possible.

This appeals massively to today’s shoppers who want versatility in their wardrobes. Essentials lets you mix and match without thinking too hard—hoodies become dresses, sweatpants become statement trousers, and jackets are shared between partners without issue.

How to Style Essentials Without Looking Basic

Sure, Essentials is minimal, but that doesn’t mean your outfit has to be. Here are a few fashion-mag approved hacks to elevate your look:

  1. Layer Smartly – Throw an oversized Essentials hoodie under a structured blazer for a high-meets-low look.
  2. Play with Proportions – Pair baggy joggers with a cropped top, or an oversized hoodie with biker shorts.
  3. Accessorise – A baseball cap, chunky chain, or sleek handbag can instantly add character to an otherwise simple fit.
  4. Sneaker Game Strong – Essentials practically begs for a good trainer moment. Think Air Jordans, Yeezys, or even classic New Balance dad shoes.
  5. Monochrome Wins – Go all-neutral for that effortless streetwear vibe. A head-to-toe beige Essentials fit? Chef’s kiss.
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Why Essentials Works Beyond Streetwear

What’s refreshing about Essentials clothing is that it isn’t just pigeonholed into “streetwear.” It works in so many contexts:

  • Work-from-home uniform – Comfy enough for the sofa, clean enough for a Zoom call.
  • Travel outfit – Every frequent flyer knows a hoodie + joggers combo is essential.
  • Gym-to-coffee run – Activewear-adjacent without trying too hard.
  • Date-night casual – Layered with a leather jacket and boots, it’s elevated but effortless.

That versatility is part of its secret sauce.

The Cultural Impact: Normcore Meets Luxury

Essentials taps into a wider cultural trend: the idea that fashion doesn’t always have to shout. After years of flashy logos and loud graphics, minimalism feels fresh again. It’s the luxury of simplicity, a quiet confidence that says: I don’t need to do the most to look good.

This aligns with the “normcore” resurgence, where blending in is the new standing out. Essentials gives people that low-key, stylish anonymity—a flex without the try-hard.

Final Word: Essentials Is Essential

At its heart, Essentials Clothing is proof that sometimes the simplest ideas are the most powerful. A hoodie, a pair of sweats, a clean logo—turned into a movement that’s redefining modern casualwear.

Whether you’re a Gen Z TikToker, a celeb on a coffee run, or just someone who loves a good oversized hoodie, Essentials has carved out its place in today’s fashion culture. It’s not just clothing; it’s a lifestyle, a vibe, and quite literally—an essential.

So next time you throw on your beige hoodie or slate-grey joggers, know you’re part of a global fashion conversation—one that’s all about comfort, inclusivity, and understated cool.

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